Wines by Design

We’re in the business of helping you make wine! Whether you’re just starting out, or if you’re already an experienced vintner, we can help. Stop by for some instruction and help with your first batch or stop by for some supplies. We’ll be here!

Quality, without the cost

Wines By Design has been in business since 2006. While some things have changed, our love of quality wine production hasn’t! Whether you enjoy red or white, dry to sweet, we have something for everyone!

Let the wine making begin.

Welcome to Wines By Design!

We are a full service, on-premises wine making facility and wine-making kit supplier, located in Rochester NY. If you’re interested in making your own wine, come on in and we can help! We have hosted families, small groups, wedding parties and corporate team building events.

Or, if you are already an experienced vintner and are simply looking for supplies, we can help with that too. While our primary focus is wine-kits, check in with us, if we don’t have it in stock, we can probably get it for you!

For more detail on how your time will be spent making your very own wine, please see: our process.

Space rental

Space rental

We’re opening up our space

We’re excited to announce that we’re making our space available for your team building and small group events.

Space rental

We’re opening up our space

We’re excited to announce that we’re making our space available for your team building and small group events.

We’ve recently had the opportunity to host a couple of small groups and parties in our space, and they went over swimmingly. So much so that we are looking to host additional small groups and/or team-building events.

So far, we have hosted workshops, graduation parties, team-building events, and even a Bunco night!

This will be by reservation only, and we are planning on keeping this relatively small, as a result, we won’t be booking a large number of events.  We also understand that our space is limited, so we plan to keep the group size to 30 attendees or below.

Please note: While the pictures of food look great, we are offering a space only. This particularly beautiful (and delicious) spread was provided by Artfully Arranged.

If you are interested in hosting your small group or team event with us, please feel free to check in (by email or phone) and find out what dates are available.

While prices are subject to change, we will start at $50 per hour for the space. 


Recipe: Best Skillet Steak

The key to this mouthwatering steak is the flipping technique. While it requires more attention than a traditional method, the results are more than worth it!

Goes great with LE23 Bobal Cab Sauv.

2024 Wine Tasting Competition

The WBD Wine Tasting Competition is returning!

We had a great time at last year’s Wine Tasting event!

You’ve worked hard perfecting your wines here at Wines By Design and once again, you have a chance to show it off. Enter your personally made (Wines By Design) wine.

Coming soon: (Saturday, April 13 from 12p – 4p to be exact)

The store will be closed for “normal” business, the day is devoted to the event!

We will have 3 entry categories: Red, White, and Dessert/Fruit. Your wine will be moved into numbered bottles and you will be the judge in the blind tasting. The highest scored wines will be the winner in each category and the highest scoring of those will be named Best of Show. Best of Show wins a $100 gift certificate at WBD and the other two winners will each receive a $50 gift certificate to WBD.

You are allowed to submit up to 1 bottle per person (or 2 per couple).

To enter, turn in your bottles at the store before Friday, April 12 (contest closing time is 6p).

Note: This is limited to wine made in the Wines By Design store (from our kits). This does not include wine made from fresh juice.

For the day of the event: there will be a $5 fee for those not contributing a bottle of their finest vino. (Contest entrants are free!)

Special bonus: All attendees will receive an Owners discount of 15% off all wine kits during the event. (Is limited to current stock on hand and excludes the “limited edition” wine kits.)

A quick recap (TL;DR):

  1. Drop off up to 1 bottle per person by Friday, April 12 at 6p.
  2. Join us for wine judging on April 13 beginning at 12p.
  3. See how your wines stack up against all the WBD competition!

WBD will provide palate-cleansing crackers, appetizers, snacks, and more!

Juice Sale 2023

Juice Sale 2023

Once again, Wines By Design is having a Fresh Juice Sale!

For those of you who are home vintners (or even those who want to start): We’re having our annual Fresh Juice sale. Once again, we have a very nice selection of whites and reds (see Our 2023 Juice Sale list below).

Our address is 3392 Buffalo Rd, Rochester, NY 14624. We will be taking orders here throughout the month of September.

We are planning on the Italian American Community Center located on Manitou Road for the delivery location. We appreciate the opportunity to work with the IACC for this year’s delivery.

We are currently planning on Friday, October 20, 2023, as the delivery date.

Juice will be delivered in 5 gallon plastic pails and be available for ONE DAY ONLY. Juice MUST be picked up on the day the truck arrives. We CANNOT hold any juice beyond that day. Your receipt will be necessary for you to obtain your juice. Any unclaimed juice will be forfeited and your money will be refunded.

Please note: Our supplier adds sulfites to the fresh juice. This may effect fermentation if you choose to use wild yeast only .

Note: Wines By Design acts as a shipping agent only and is not responsible for the quality of the juice.

Reminder: You can keep up to date with what’s happening at Wines By Design by signing up for our newsletter on our Contact page.


Our 2023 Juice list:


    • Chardonnay
    • Moscato
    • Pinot Grigio
    • Riesling


    • Alicante
    • Barbera
    • Cabernet Franc
    • Cabernet-Sauvignon
    • Lambrusco
    • Malbec
    • Merlot
    • Montepulciano
    • Nebbiolo-(Barolo)
    • Pinot Noir
    • Ruby Cabernet
    • Sangiovese
    • Shiraz
    • Zinfandel (Red)


1424 Buffalo Road
Rochester, NY 14624
Contact Us:
Business Hours:
Tue – Fri: 3:30p – 7:30p
Sat: 9:00a – 2:00p
Sun & Mon: CLOSED


Continuing Education

Looking for something to do? Got four nights free? How about joining one of classes, we’ll show you how to make your very own delicious wine!


Why not share your special day with all your guests? Let them take home part of your special day, a bottle of your very own wedding vintage.

A Night at Home

What’s better than a night by the fire, some artisan cheese and a bottle of terrific wine you’ve made yourself?

We heard many great things about you, so we decided to check you out for ourselves.

(BTW: They were right!)


We cannot say enough good things about Wines By Design. The quality of the wine is better than most bottles of wine you can buy at the store, plus you get to tell your friends and family you made it on your own!

Krista Hudson